Masterclass Develop2Commit ©
Pre-built B2B Tech Account Development Playbook customized for your company in 4 weeks
Program of the masterclass
Masterclass Launch
- Review account management organisation
- Review existing account development strategies
- Review xsell / upsell KPIs
Session 1 - Segment your customer base
- Define customer base tiering
- Review product / usecase association matrix
- Review high / low potential criteria
Session 2 - Define playbook per tier
- Tier A – Set up account planning / whale hunting
- Tier B – Identify Xsell high probability paths
- Tier C – Identify Upsell / Xsell high probability quick win
Session 3 - Implement playbook
- Define account development KPIs
- Allocate marketing & prospection resources
- Review short term tooling
Session 4 - Train your team
- Finalize account development playbook
- Train the KAM & CSM team
Masterclass Wrap up
- Publish account development playbook
- Share with exec team
- Review areas of attention
How does the masterclass work?
SnowLeopard Sales Academy masterclass is a private condensed program of 4 weeks with a 2 hours session per week and applied work on pre-defined templates between sessions, so that you get customized and actionable tools at the end of the masterclass.
For CRO, VP Sales / KAM, Revenue / Sales Operations
- Leverage B2B Tech market practice, benchmark and ready to be used templates to industrialize your customer base prospection. Apply it instantly to your organisation. Save time. Go fast.
What you get in this masterclass
- Account Development market practice
- Account Development playbook customized
- Live application on selected initiatives
- KAM / CSM team trained
Don't engage in this masterclass if...
- your NRR is above 120%!
- your account development playbook is well defined and executed
- you have no products to xsell/upsell. Sorry 🙁
Masterclass Develop2Commit ©
Industrialize customer base prospection
